Website Design for Higher Education
Create an engaging, relatable online environment for your current and prospective students
Recommended By Our Clients
“We enlisted the Noetic Marketer team to design and launch our new website and I can’t say enough good things about their work. From the initial consultation right through the weekly updates and final finished product I felt we were in very competent hands. Andres worked very hard to make sure we were happy with the website and that it portrayed exactly the messaging that what we wanted. (He really took the time to listen!). We requested a few modifications along the way and they were done without hesitation and we were reassured that they were not happy until we were happy.I highly recommend Noetic Marketer and would not hesitate to entrust them with another project like this. .”
- Nancy Kilrea
“I had an extremely pleasant experience with Noetic Marketer! Revamped an outdated website into a more fresh and modern look. They were great in communicating and making sure they understood exactly what you were looking for. Would definitely recommend for any digital marketing needs!”
- Susan Li
A Great Website Makes All The Difference
When it comes time for a student to apply to a post-secondary institution, one of the first places they’ll go to research your school is your website. To grab their attention, you’ll need to make sure that your website stands out. At Noetic Marketer, we make sure your website is:
Accessible
Finding essential information should be an effortless process for your prospective and current students alike. Through expert design, our team will ensure that your website is easy to navigate. Using clearly labeled tabs and other design elements, prospective students will be able to find answers to any and every question. Finding essential information should be an effortless process.
Clean
User experience is one of the most important parts of any website. No one wants to navigate through a website that is cluttered with excessive text or images - if anything, a messy website will make users leave before they even get to your information. The best websites have a clean, simple aesthetic that attracts the reader’s eye. Our team of graphic designers will make sure that your website is brand-friendly and has a unique, memorable design.
Engaging
While a good aesthetic is what initially attracts a reader to a website, the information is what makes them stay. Your website content must be relatable, easy to read, and exciting in order to keep a reader interested. Our copywriters will work to make sure that your website copy is relatable, appealing, and easy to read - contributing to the best user experience possible.
Let’s talk about what services would work best for your institution!
Why Choose Noetic Marketer?
There are hundreds of ad agencies out there, but Noetic Marketer is the perfect partner for higher education institutions because we:
Believe In Education:
Education creates positive change in our world. We are here to help qualified candidates find your school and encourage alumni to give back.
Are Versatile:
Our team is experienced in creating full digital marketing campaigns on a variety of platforms, including Google Ads, Facebook Ads, Instagram Ads, Linkedin Ads, and more!
Are Higher Education Experts:
Noetic Marketer’s founders have an extensive background in higher education marketing, with a proven funnel that attracts quality candidates and transforms them into applications.
Provide Top-Level Reporting:
Get 24/7 access to your online performance dashboard. Our data specialists are available to help you understand the metrics that matter most to your institution.
Give Full Budget Transparency:
Obtain complete visibility on spending for each digital marketing campaign.
Supply Goal-Crushing Results:
Gain quality leads, accept high-performing applicants, be visible online, and encourage alumni to continually contribute to your institution.
Are An Extension Of Your Team:
Your achievements are our achievements. We form strong partnerships based on constant and open communication. When you work with us, you get a partner, not a contractor, who has your institution's best interest in mind.
Create Personalized Content:
We create content that matters to those you are targeting. Our copywriters and graphic designers create original and strategic content for websites, landing pages, social media ads, pay-per-click ads, lead magnets and more.
Are Passionate About Learning:
Our team stays up-to-date with current trends in the higher ed marketing industry. We consistently test new tools and methods and apply best practices to obtain superior results for our clients.
Our Process
We’ll schedule a meeting with you to go over your vision for your website and your goals for outreach, audience, branding, and more. Tell us about your objectives, budget, and timelines for your university or college, and we’ll let you know if and how we can help. Our discovery session will help us determine if our agency is a good fit for your institution.
2. Website Audit and Analysis
Our team will take the time to look through your website for strengths and for places where we think your website would benefit from new content, design, or strategy. We then research competitors, industry trends, keywords, and more to help us understand where your institution sits among the rest.
3. Strategy
Together, we’ll devise strategies to help attain and surpass your enrollment goals, event attendance, and more.
4. Asset Creation
Noetic Marketer’s copywriting and graphic design teams will develop the content needed to make your strategy a success.
5. Deployment
Ready... Set... Launch! At this stage, we prepare campaigns for execution. Our research, strategy development, and asset creation generate the ideal platform for launching your campaigns. All assets at this stage have been reviewed and approved by you and your team.
6. Maintenance
Our team continually monitors the performance of all running campaigns. Every week, comprehensive paid ads reports are sent to each client.
7. Content RefreshOur team uses in-depth data analysis to continually improve your campaigns. A/B tests are finalized in this stage, and campaigns are scaled. The final four steps in our process repeat to consistently enhance your sustainable marketing strategy!
Frequently Asked Questions
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Our experienced team has worked with a variety of website platforms, including Wordpress, Squarespace, Shopify, WiX, Webflow, and more.
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Our experienced team has worked with a variety of platforms and ad formats, including Google, Facebook, Instagram, Linkedin, Bing, Twitter, Snapchat, TikTok, Pinterest and more.
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Yes we do! The Noetic Marketer team offers full-service digital marketing solutions, which includes copywriting, video editing, and graphic design services, for both websites and ads. All creative content is original and produced by experienced members of our copywriting and graphic design teams.
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Absolutely! Our conversion rate optimization services include A/B tests to assess landing page and ad efficiency. Then, based on the results, our team makes changes to the landing page design and ad content, which in turn massively improves conversion rates. We then repeat this process, providing continual optimization.
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Yes! Noetic Marketer offers full visibility on all dashboards as well as allowing clients access to a customizable weekly report dashboard.
Client’s words
“Extremely impressed with Andres and his team! Great communication skills. His knowledge about SEO and website development is incredible!”
-Spencer Dirocco
Ready For A Website Revamp?
Schedule your free consultation with Noetic Marketer today to start increasing traffic and conversion rates with a professionally designed website!
Other Higher Education Digital Marketing Services
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Pay-Per-Click Advertising
Increase lead generation through customizable pay-per-click campaigns targeting those searching for programs, courses or higher education institutions.
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Social Media Advertising
Advertise on today’s most used social media platforms to increase your reach and encourage more prospective students to apply to your school.
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Email Marketing
Enhance the power of email marketing to convert more leads into students and maintain valuable relationships with existing contacts.
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Content Marketing
Create valuable, engaging content that intrigues prospective students and lets them know your institution is the best choice for them.
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Digital Marketing Strategy
Build an effective digital marketing strategy that increases your institution’s leads, enrollment, retention and alumni engagement.
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Search Engine Optimization (SEO)
Expand your visibility, attract new web traffic, cultivate prestige and increase enrollment with search engine optimization.
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Conversion Rate Optimization (CRO)
Tailor your sales funnel, improve your user experience, and optimize your conversion rates to turn your traffic into more applications.
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CRM Implementation
Create a consistent, cohesive, compelling student journey with a comprehensive customer relationship management system.